Legal

Privacy Policy

Effective: January 14, 2026  ·  Last updated: January 14, 2026

This Privacy Policy explains how John Hutchinson LLC, doing business as Swiftkick Web ("we," "us," or "our"), collects, uses, and protects information when you visit our website. By using our website, you consent to the practices described in this policy.

Contact Information:
John Hutchinson LLC (dba Swiftkick Web)
510 Beechwood Ave, Haddonfield, NJ 08033
[email protected]

1. Information We Collect

Information You Provide Directly

When you submit our contact form, we collect:

  • Your name
  • Your email address

Automatically Collected Information

When you visit our website, we automatically collect certain technical information through cookies and tracking technologies, including:

  • IP address
  • Browser type and version
  • Pages visited and time spent on pages
  • Referring website
  • Device information
  • General location data

2. How We Collect Information

Google Analytics 4 (GA4): We use GA4 to understand how visitors interact with our website. This includes tracking page views, session duration, and general browsing behavior. GA4 uses cookies to collect this data anonymously.

LinkedIn Insight Tag: We use the LinkedIn Insight Tag to track conversions, measure advertising effectiveness, and show you targeted advertisements on LinkedIn based on your visit to our website (retargeting/remarketing). The tag collects metadata including IP address, timestamp, URL, referrer, and device/browser information. LinkedIn removes direct identifiers within 7 days and deletes pseudonymized data within 180 days. We receive only aggregate, anonymized reports about our audience and ad performance — not your individual data. You can opt out of LinkedIn's use of cookies for advertising by visiting linkedin.com/psettings/guest-controls.

Cookies: Our website uses cookies, which are small text files placed on your device, to enable the tracking technologies mentioned above.

3. How We Use Your Information

Contact Form Submissions:

  • To respond to your inquiries
  • To provide information about our services
  • To maintain ongoing communication about potential projects
  • To build and maintain our client relationships

Website Analytics:

  • To understand how visitors use our website
  • To improve our website functionality and user experience
  • To analyze traffic patterns and visitor behavior

Marketing and Advertising:

  • To measure the effectiveness of our LinkedIn advertising campaigns
  • To understand which marketing channels drive visitors to our site
  • To reach potential customers through targeted business advertising
  • To show you targeted advertisements on LinkedIn after you visit our website (retargeting/remarketing)

4. How We Share Your Information

We share your information only with the following third-party service providers that help us operate our business:

  • Google LLC: For website analytics through Google Analytics 4
  • LinkedIn Corporation: For conversion tracking, advertising analytics, and retargeting. LinkedIn uses this data to enable us to show you targeted ads on their platform and provides us with aggregate reporting about ad performance. For more information, see LinkedIn's Privacy Policy.
  • PipeDrive: For customer relationship management and storing contact form submissions

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. Data Retention

Contact Form Data: Information you provide through our contact form is stored in PipeDrive indefinitely until you become a client or the business lead is no longer active.

Analytics Data: Google Analytics data is retained according to our configured settings (default 14 months). LinkedIn removes direct identifiers from Insight Tag data within 7 days and deletes pseudonymized data within 180 days.

6. Data Storage and Security

Your information is stored on secure US-based servers operated by our third-party service providers (Google, LinkedIn, and PipeDrive). We rely on these providers' security measures to protect your data. While we take reasonable precautions to protect your information, no method of transmission over the internet is 100% secure.

7. Your Rights and Choices

Opting Out of Marketing Communications: If you submit our contact form and later wish to stop receiving marketing emails from us, you can unsubscribe by clicking the unsubscribe link in any email we send, or by contacting us at [email protected].

Data Deletion Requests: You have the right to request that we delete your personal information. To request deletion, please contact us at [email protected]. We will respond to your request within a reasonable timeframe.

Browser Settings: You can configure your browser to refuse cookies or alert you when cookies are being sent. However, some features of our website may not function properly without cookies.

LinkedIn Opt-Out: You can opt out of LinkedIn's use of cookies for advertising purposes by adjusting your LinkedIn ad settings or using the opt-out features available at linkedin.com/psettings/guest-controls.

Google Analytics Opt-Out: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.

8. California and International Visitors

California Residents: If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt-out of the sale of your personal information. We do not sell personal information. To exercise your rights, contact us at [email protected].

European Union Visitors: If you are visiting from the European Union, you may have rights under the General Data Protection Regulation (GDPR), including the right to access, correct, or delete your personal data. To exercise these rights, contact us at [email protected].

9. Children's Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will delete it promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: [email protected]
Mail: 510 Beechwood Ave, Haddonfield, NJ 08033, United States

This privacy policy is designed to be transparent about our data practices while protecting both our business and your privacy. By using our website, you acknowledge that you have read and understood this policy.